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@JeanTangerine @Janetgunter if you can get very targeted messages to fans who love your stuff then that's so much more valuable than reaching a large number of people who are not interested.

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Janet

@Workshopshed @JeanTangerine Absolutely nonprofits need to invest more in email. And the org I worked with has a podcast and this is yet another way to reach genuinely interested people. We found it could even be a gateway to volunteering or donating

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