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Thoughts on the new logo our in house designer who just learned figma made?
Thoughts on the new logo our in house designer who just learned figma made?
@dansup awesome
@dansup What’s the app?
@dansup I love it! But I would suggest changing the proportions of the black and white shapes so the “P” is bigger and more instantly recognizable.
@dansup what I like about the current logo is the inverted/subversive HT to insta’s colour gradient
new logo loses that dialogue and looks like it’s chasing X / Threads (even if that’s not the intent)
monochrome logo could be dope with a gradient + light leak, lens flare, grain… something to anchor it in photography
@dansup hmm make the logo bigger!
@dansup Black and white feels too much like a symbolic icon, not enough like a logo for the main icon of an app, IMO
@dansup I miss the colorfulness but nice joke haha
@dansup I like it
@dansup Wow. That's really jarring. The existing logo works because of the interplay between the colorful camera ring + how the negative space implies a playful, winking P.
Here all the visual attention goes to how that glaring white circle contrasts against a harsh black background. Demotes what's left of the logo to an anonymous afterthought (resembling a distorted comma?)
If you wanna lose the color for something starker, try aiming elsewhere for inspiration (Ansel Adams, Fan Ho, etc.)
@dansup bottom left odd one out, and doesn't speak to me.
@dansup I definitely prefer the current one, as the colors shout out vibrancy & excitement. This new one here is…flat. It does not peek my curiosity.
However I have a suggestion: allow people to choose their icons. That is what @IceCubesApp does & it's awesome!